The Anttix Approach to Marketing

Think of the last few television shows you watched. Chances are, at least one character described his or her occupation as being 'in marketing'. Over the past twenty-five years, the world of advertising/promotion has morphed into a somewhat awesome and frightening creature. If it is done correctly, your business is elevated to successful heights. If ignored, the competition threatens to eat you for lunch. Because of the crucial role of marketing, it has become trendy for web developers to attempt to master it, becoming 'all things to all clients'. As you can imagine, this generally leads to one or more areas suffering.
The Anttix approach is a little different. We do not spread ourselves too thin over areas like business planning, print design, or radio advertising. Instead, we focus on building excellent sites with the right tools to make them competitive. Before launching any site, we review it to make sure all links are in place, all graphics load correctly, and all content/layout are complete. We then test it against various browser platforms and computer formats. This does not mean, however, that you are on your own when it comes to further marketing strategies. It just means that we work with our other professional partners to accommodate your site.
Our two main sources for marketing services are Surftrends and K2K Associates. Surftrends excels at keyword research, specific to your industry. They scrutinize your site to make the most efficient use of your content. In addition, they study competitor sites and work closely to develop relevancy to other trusted links. Likewise, K2K Associates brings their experience in marketing, operations, and human resources to work for you. Their combination of search engine optimization and traditional sales programs increases your site's visibility. K2K's goal is to streamline your operations for the greatest return.
Contact us for further information on Anttix's marketing partnerships.